Obtaining it the top looking motors is very hard job. If you are targeting high competitive keywords it might take a long time to get into top ten. In this situation many website owners have a dilemma — continue with white hat SEO or try some dirty tricks? Let’s have a look at advantages and drawbacks of both solutions.
There are one basic advantage and disadvantage of white hat SEO. You don’t risk penalization but it needs a while to ensure. On the other hand black hat SEO can speed up the process. But there are some very good reasons why never use black hat tactics:
1. Black hat is not honourable. Black hat forum In other words it is pure cheating. If the life values is not argument for you read on the other reasons.
2. If you use hidden text you will be probably reported because of your competitors. It is not difficult to get the hidden text on the page. Just press CTRL + A and you will see everything including the hidden text. Every page can be also explored using “view page source” function.
3. Spamming the information sites and discussion boards doesn’t work in the long run. It cannot be called regular link building method. Most of these links will be erased in a period of time or days. Good discussion boards have moderators who can eliminate spam very quickly. Weblog comments are usually moderated so the spam will never appear on the site. And most of the blogs which are not moderated have nofollow feature. It means the links from such websites are ignored by search engines. The remainder links which can have some positive SEO impact will be erased as soon as the site owner discover their whereabouts. If you get a lot of such links that is erased in a few days or weeks Google will think you are buying links and it can hurt your ZE ranking.